Both OnePlus and Oppo will, however, continue to operate independently as separate brands, the executive said
Smartphone brand OnePlus has officially announced its merger with sister smartphone brand Oppo after seeing a positive impact from their existing collaboration. OnePlus co-founder and CEO Pete Lau said in an official forum note that the merger will give them access to more resources at hand to create better products.
Both OnePlus and Oppo will, however, continue to operate independently as separate brands, the executive said.
Lau also added that it will allow them to be more efficient, for example, by bringing faster and more stable software updates for OnePlus users.
In May 2020, Lau took a role at Oppo’s holding company OPlus, which also holds a majority stake in OnePlus, as the head of product planning.
“Since then, we have integrated a number of our teams together with OPPO to better streamline our operations and capitalise on additional shared resources. After seeing a positive impact from those changes, we have decided to further integrate our organisation with OPPO,” Lau said.
Adding that the OnePlus would continue to maintain a level of exlcusitivity, Lau said, “We will continue launching OnePlus products, holding events (hopefully in person soon) and engaging directly with you for feedback through the same OnePlus channels as before. OnePlus’ commitment to you remains the same.”
OnePlus recently unveiled a new smartphone along with a new smart TV in three sizes and a camera for Indian consumers.
