Simmtronics Semiconductors Ltd has joined hands with Digilife Distribution and Marketing Services Ltd (DDMS), a 100 per cent subsidiary of HCL Infosystems Ltd and one of the leading distribution house in India. DDMS will distribute Simmtronics tablets products in South and East India.
Not only will it enhance their reach beyond tier-1 cities but will also focus on the targeted mid-market customers with open, affordable and easy to deploy solutions. Further, as a part of this tie up, Digilife and Simmtronics will work together on technical, marketing and sales and overall go-to market activities. Digilife will promote their sales through its retail network.
Indrajit Sabharwal, managing director, Simmtronics Semiconductors Ltd said: “India is the focus marketfor Simmtronics and this tie-up with Digilife will help us in expanding strong distribution networks along with broadened products and solutions that will further our presence in the cities across India.”
