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Chargeup’s Goal: 25,000 Drivers In 17 Cities By 2025, Prioritizing Smaller Cities

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Chargeup, the forefront battery financing and comprehensive EV asset management platform in India, is on a mission to integrate 100,000 drivers within the upcoming three years, aiming to broaden its influence to a million drivers across 30 cities over the next five years.

With a current presence in 13 cities, Chargeup is poised to strengthen its network by inaugurating 1,500 new partner stations within these locales, particularly emphasizing Delhi and Jaipur, while also venturing into four more Tier-II and Tier-III cities, thereby cementing its footprint in Haryana and Uttar Pradesh. This strategic expansion is intended to improve driver access to EV infrastructure, propelling the widespread embracement of electric vehicles from the ground up.

Varun Goenka, CEO and Co-Founder of Chargeup shared his thoughts on the company’s journey, highlighting that while they have achieved significant milestones and growth, the real victory lies in the positive changes they’ve brought to drivers’ lives. Chargeup continues to be committed to reshaping the electric vehicle sector, providing drivers with better credit options and quicker service times, and establishing new standards for service dependability and availability. At the core of Chargeup’s strategy is a focus on the driver, with every decision aimed at enhancing their earning potential and altering the way they engage with the electric vehicle ecosystem.

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While electric vehicles are heralded as the vanguard of innovation, several challenges hinder their widespread adoption. The high interest rates, averaging 34%, present affordability issues for potential owners. Moreover, the uncertainty regarding the resale value of EVs, the cautious stance of financial institutions, and concerns over battery-related risks slow down market acceptance. Chargeup distinguishes itself with its lightweight asset model and cutting-edge AI/ML-powered data centres, offering resolutions to these challenges.

Chargeup’s Battery as a Service (BaaS) framework has demystified the complexities of battery management, transitioning from capital expenditure to operational costs and optimizing driver operations. Those utilizing Chargeup’s services have witnessed a substantial 52% surge in monthly income, amounting to an additional annual earning of over INR 2 lakh per driver. The company’s triumph is credited to its innovative, driver-focused ecosystem strategy, which fosters collaboration among various stakeholders to deliver a comprehensive, integrated solution to last-mile drivers.

Furthermore, Chargeup has notably improved the credit profile of drivers through sophisticated digital background checks, KYC processes, and digital loan underwriting. This advancement has facilitated more accessible vehicle ownership with extended loan durations and reduced initial payments, ensuring that the Total Cost of Ownership (TCO) remains economical.

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Aryaman Raghuvanshi
Aryaman Raghuvanshi
Aryaman Raghuvanshi is a Journalist at EFY. His passion is to explore the future of mobility, which gets him to cover latest technologies shaping the future of automobiles and EVs. But, at times he writes on broader technologies too. LinkedIn: https://www.linkedin.com/in/aryaman-raghuvanshi-2431b7153
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