Hero Banne Ka Power TVC: Celebrating the might of light & unsung everyday heroes.
The TVC, ‘Hero Banne Ka Power’, paints a vivid narrative of two boys, a cricket ball, and a dimming dusk. As one boy’s powerful strike sends the ball into the shadows, another hesitates to fetch it. Enter: a fearless girl, armed with the Eveready rechargeable torch. She braves the dark, retrieves the ball, and proves: light equals might. The ad’s takeaway – Eveready gives the power to turn anyone into a hero.
“We’re not just launching a torch; we’re igniting a movement,” shared Anirban Banerjee, Sr. Vice President, Eveready. “BOOMLITE DL 85 embodies our commitment to innovation, lighting up not just spaces but souls.” Echoing this sentiment, Sukesh Nayak, Chief Creative Officer, Ogilvy, remarked, “This isn’t just about battling darkness. It’s about celebrating the human spirit, our unyielding ethos, and recognizing that every individual holds the power of a hero.”
Distinguished as India’s quickest charging torch, the BOOMLITE DL 85 packs a potent 1W beam and an auxiliary 2W side light. Sleek and pocket-friendly, this torch boasts four versatile lighting modes. Its expedient charging allows for full power in a mere three hours. Dressed in a sturdy ABS plastic body, available in diverse shades, and attractively priced, it’s a game-changer in the portable lighting arena.
Eveready, a flashlight frontrunner, is celebrated for its vast array of portable lighting solutions. From iconic battery-operated torches to top-tier rechargeable ones, their offerings cater to diverse needs, promising quality and affordability.